by Eric Dingler | Oct 17, 2024 | Business Growth
During a recent trip to Buenos Aires, Argentina, my family and I stumbled upon a restaurant with a simple, yet brilliant marketing strategy. What started as a fun dining experience quickly turned into an unforgettable memory—all because of a little game of Yahtzee....
by Eric Dingler | Sep 11, 2024 | Business Growth
In today’s fast-paced marketing world, it’s easy to get lost in the noise of trends and algorithms. However, the most successful brands don’t chase quick wins—they build long-lasting relationships with their audience by staying authentic. This episode is all about why...
by Eric Dingler | Sep 4, 2024 | Business Growth, More Traffic
Advertising can feel overwhelming, especially with so many options out there. But the secret to effective advertising is understanding the four main strategies and picking the one that best fits your business needs. Whether you’re a small business owner or a...
by Eric Dingler | Aug 28, 2024 | Business Growth, More Conversions, More Leads, More Traffic
Marketing can be a tricky business. Whether you’re running ads, creating content, or sending out mailers, getting results can feel like a roll of the dice. But what if I told you there are three universal laws of marketing that, when followed, can dramatically improve...
by Eric Dingler | Aug 21, 2024 | Business Growth, More Leads
As a business owner, one of the biggest challenges you face is maintaining positive cash flow. According to the National Chamber of Commerce, 82% of businesses in the United States fail due to negative cash flow. The root cause? Poor marketing strategies that drain...
by Eric Dingler | Aug 14, 2024 | Business Growth, More Leads
If your business is generating less than $1M a year, you’re likely wondering what it takes to break through that ceiling. The secret lies in having a clear structure that drives every marketing decision. In this post, I’ll break down the 9 key elements that every...
by Eric Dingler | Aug 1, 2024 | Business Growth
Marketing is essential for business growth, but there’s a critical question you need to ask: is your product truly ready for a marketing push? Here’s a breakdown of when to invest in marketing and when to focus on product improvement. Every business has a...
by Eric Dingler | Jul 24, 2024 | Business Growth
Economic downturns often lead businesses to make drastic budget cuts, with marketing typically being the first on the chopping block. However, reducing your marketing efforts can be detrimental to your business. In this blog post, we’ll explore four effective...
by Eric Dingler | Jul 17, 2024 | Business Growth
Artificial Intelligence (AI) is no longer just a buzzword—it’s a powerful tool that can revolutionize how you run your business. Whether you’re a small business owner or a seasoned entrepreneur, leveraging AI can streamline operations, enhance...
by Eric Dingler | Jul 10, 2024 | Business Growth, Email Marketing, More Conversions, Uncategorized
Are you frustrated with the results you’re getting from your marketing efforts? You’re not alone. Many businesses struggle to understand how to optimize their marketing strategies for better outcomes. In this post, we’ll break down the essential...
by Eric Dingler | Jul 3, 2024 | More Conversions, More Leads, Web Design Best Practices
In today’s digital age, having an effective website is crucial for any business. In this post, we’ll walk through three essential tools that every website should have to ensure it’s performing at its best. These tools will help you see how people find your...
by Eric Dingler | Jun 19, 2024 | Business Growth, Google Business Profile, Google My Business, More Conversions, More Leads, More Traffic, SEO, Uncategorized
Getting more reviews for your business is crucial for several reasons. But, at the end of all these reasons is the most important metric that measures to business owners; increased revenue!. Regardless of your motivation, online reviews have become an undeniable...
by Eric Dingler | Jun 5, 2024 | Business Growth, Google Business Profile, Google My Business, More Conversions, More Leads, More Traffic
In today’s fast-paced digital world, the way we communicate is evolving rapidly. More and more people are experiencing “call anxiety,” an increasing phenomenon where the thought of making or receiving phone calls induces stress and discomfort, This...
by Eric Dingler | May 10, 2024 | Business Growth, Email Marketing, More Conversions, More Leads, More Traffic
Building a thriving local business hinges on attracting new customers, but it’s retaining existing ones that fuels real growth. Loyal customers come back again and again, spending more and recommending your business to others. This blog post will unpack a...
by Eric Dingler | Apr 30, 2024 | Business Growth, More Conversions, More Leads, More Traffic
Ever felt like marketing your local business is akin to putting together a puzzle without a picture? You’re not alone. This blog post, based on the transcript you provided, sheds light on the four stages of the customer journey and how they serve as a...
by Eric Dingler | Apr 25, 2024 | Business Growth, Google Business Profile, More Leads, More Traffic
The digital landscape is always changing, making the selection of the right social media platforms a crucial decision for local businesses aiming to optimize their online presence. This blog post offers a deep dive into the strategic process of choosing the most...
by Eric Dingler | Apr 18, 2024 | Business Growth, Email Marketing, SEO
Are you a small business owner looking to streamline your content creation process, revitalize your marketing strategy, or brainstorm new ideas? Look no further than ChatGPT – your AI-powered ally in navigating the digital landscape and driving business success. In...
by Eric Dingler | Mar 28, 2024 | Business Growth, Google Business Profile
In today’s business world, making customers happy is super important. Net Promoter Score (NPS) helps businesses figure out how happy their customers are. Even business people like Warren Buffett think it’s really important too. He says, “Your...
by Eric Dingler | Mar 26, 2024 | Business Growth, Email Marketing, Google Business Profile, More Conversions, More Leads, More Traffic, SEO
Are you ready to take your business to the next level? We’ve got just the thing for you! Our brand-new ebook is packed with insider tips and tricks that successful local businesses use to fuel their growth and outshine the competition. What’s Inside? Let me give you a...
by Eric Dingler | Mar 20, 2024 | Business Growth, More Leads, Web Design Best Practices
In the competitive landscape of local businesses, establishing strong connections with customers is paramount. Otherwise, you run the risk of working hard to attract new customers but not getting the maximum benefit of attracting them. You may get the first sale, but...
by Eric Dingler | Mar 13, 2024 | Business Growth
In today’s competitive business landscape, mastering the art of crafting a robust marketing plan is crucial for local entrepreneurs aiming for steady growth and success. This guide, tailored specifically for business owners, offers practical insights and...
by Eric Dingler | Mar 7, 2024 | Email Marketing, More Conversions, More Leads, More Traffic
This might sound hard to believe, but let’s imagine a new competitor moves in down the street backed by a MASSIVE brand and budget. OR, imagine a pandemic hits that suddenly changes the entire way you deliver your product or service. If you have an active and...
by Katy Thomas | Feb 1, 2024 | Email Marketing, More Conversions
You receive several email newsletters a week from your own subscriptions. In fact, you’ve even become someone’s customer from staying engaged with this particular genre of marketing. You know it’s a valuable marketing tool, but you don’t know how it would work for...
by Katy Thomas | Jan 17, 2024 | Email Marketing, More Conversions
You’re staring at your computer at the end of a Monday. After a full day of working off of your CRM, your eyes have begun to ache, and your stress has surged. Through some reflection, you come to the realization that you are far from your lead gen goal that you’ve set...
by Katy Thomas | Jan 8, 2024 | More Conversions, More Leads
You’re plugging away at your computer creating a social media post. You know you aren’t very design-minded, and you don’t particularly like managing your business’s social media account, but you know it’s part of marketing yourself. You spend hours planning,...
by Katy Thomas | Dec 14, 2023 | More Conversions
Do you know Groot from Guardians of the Galaxy? “I am Groot” – that’s the only thing he says. Only his best friends understand him. Imagine if someone communicated this way to you. Imagine that every time you saw them, they said the same thing. Each time you asked a...
by Eric Dingler | Aug 30, 2022 | Business Growth, More Conversions, More Leads, More Traffic, Web Design Best Practices
What if your website’s maintenance and hosting plan had someone proactively looking at your metrics monthly? What if that person then gave you personalized recommendations each quarter on how you could improve your website’s ranking and conversion rate? ...
by Eric Dingler | May 2, 2022 | Business Growth, More Leads, More Traffic, Web Design Best Practices
Struggling hiring the right staff? Tired of getting applicants from people who aren’t even kind of the right fit? Here are some ideas to help turn your staff recruitment headaches into a dream team come true. First, when you hire; focus on hiring these three...
