77% of Fortune 500 companies have a blog.

Why?

 

  • A business that has a blog experiences 2 times more traffic through emails.
  • Blogging is the third most popular marketing strategy for businesses.
  • Marketers that prioritize blogging experience a 13x more ROI.
  • 70% of people prefer to learn about a company through a blog.
  • Producing content is cheaper than traditional marketing by 62%.

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