How to Get More Customers This Week (Without Spending a Dime on Ads)

If you’re a local business owner, you’ve probably felt it: rising costs, supply chain delays, and more competition online than ever. With everything getting more expensive — and no extra hours in the day — it’s getting harder to market your business the way you used to.

Here’s the good news: You don’t need to run paid ads to get more customers this week.

In fact, there are a few smart, simple strategies that work really well — and they won’t cost you a penny.

Let’s dive into three of our favorite “shoestring” marketing moves you can try this week.

1. Reach Out to Your Past Customers

You already have a list of people who know, like, and trust you. That’s gold.

One of the fastest ways to bring in new business is to reconnect with your past customers. Send a short message — by text, email, or social media — to check in and invite them back.

Here’s a message you can copy and use today:

“Hey [Name], we’re doing something special this week and thought of you. Come in and show this message for a little bonus — just because we appreciate you!”

This works because it’s personal and unexpected. Even if only a few respond, it gets the ball rolling fast.

2. Partner With Another Local Business

You don’t have to market alone.

Look for a small business in your area that serves the same type of customers — but isn’t a direct competitor. Then team up for a simple one-week cross-promotion.

Examples:

• A yoga studio and a smoothie shop
• A dog groomer and a pet boutique
• A bookstore and a coffee shop

Each business promotes the other to their audience. You both get new exposure and look like community supporters at the same time.

3. Post a Flash Offer With Urgency

Don’t underestimate the power of a great social media post.

Write a quick “flash” offer using this formula:

• Who it’s for: Local folks only
• What the offer is: Freebie, discount, or bonus
• How to redeem it: Show the post or mention the offer in-store

Example:

“LOCAL FRIENDS 📣 Today only — get a free coffee when you bring a friend in! Show this post at the counter.”

It’s quick, it’s visual, and it gives people a reason to act now.

Marketing Doesn’t Have to Be Expensive

When times get tight, it’s tempting to pause marketing — but that’s the exact moment to get creative. These strategies don’t cost anything, and they help you build stronger relationships with your customers.

If you’d like help making this kind of marketing work for your business, that’s exactly what we do here at In Transit Studios. We help small businesses grow with smart, strategy-first digital marketing — no fluff.

👉 Want ideas tailored to your business?

Click here to contact us for a free strategy call.